STEP 1: Create Deal / Lead Pipeline Stages
📍 Path
Setup → Leads → Statuses
Create the following Lead Statuses in exact order:
| Order | Lead Status Name | Color (Suggested) | Type |
|---|---|---|---|
| 1 | New Lead | Grey | Open |
| 2 | Contacted | Blue | Open |
| 3 | Qualified Lead | Green | Open |
| 4 | Requirement Confirmed | Teal | Open |
| 5 | Quotation Preparation | Orange | Open |
| 6 | Quotation Sent | Red | Open |
| 7 | Negotiation | Purple | Open |
| 8 | Verbal Confirmation | Dark Green | Open |
| 9 | Closed – Won | Green | Closed |
| 10 | Closed – Lost | Dark Red | Closed |
| 11 | Post-Sale / Retention | Navy | Open |
✅ Enable “Show on Kanban” for all open stages.
🧩 STEP 2: Create Custom Fields (Very Important)
📍 Path
Setup → Custom Fields → Leads
🔹 A. Customer Profile Fields
| Field Label | Type |
|---|---|
| Company Name | Text |
| City | Text |
| Country | Dropdown |
| Profession | Dropdown (Owner, Driller, Agent, Trader, Mechanic) |
🔹 B. Product Requirement Fields
| Field Label | Type | Values |
|---|---|---|
| Product Type | Dropdown | Drilling Rig, Compressor, Airend, Engine, Accessories |
| Rig Type | Dropdown | Waterwell DTH, Rotary, Core, RC |
| Required Depth | Dropdown | 100m, 200m, 300m, 400m, 500m |
| Compressor Pressure (Bar) | Dropdown | 14, 18, 21, 24, 30 |
| Compressor Capacity (CFM) | Dropdown | 600, 900, 1200 |
| Brand Preference | Dropdown | Atlas Copco, Chicago Pneumatic, IR, Doosan, ELGi, Sullair |
| New / Refurbished | Dropdown | New, Refurbished |
🔹 C. Commercial Fields
| Field Label | Type |
|---|---|
| Budget Range | Text |
| Currency | Dropdown (INR, USD, ZAR) |
| Decision Timeline | Dropdown (Immediate, 1 Month, 3 Months) |
🔁 STEP 3: Sales Pipeline Automation Rules
📍 Path
Setup → Automation / Workflow Rules
Rule 1: Auto Task on “Quotation Sent”
-
Trigger: Lead status = Quotation Sent
-
Action: Create task
👉 “Follow up on quotation in 3 days”
Rule 2: Negotiation Reminder
-
Trigger: Lead in Negotiation for 7 days
-
Action: Notify sales manager
Rule 3: Closed Lost Re-engagement
-
Trigger: Status = Closed – Lost
-
Action: Create task after 90 days
👉 “Reconnect for drilling requirement”
📞 STEP 4: Call Log & Notes Structure
📍 Path
Leads → Activity Log
Use this standard call note format:
🏷️ STEP 5: Tags Configuration
📍 Path
Setup → Tags
Create these tags:
-
🔥 Hot Lead
-
🌍 Export Customer
-
🤝 Agent / Trader
-
💰 High Budget
-
♻ Refurbished
-
🔧 Service / Spares
📊 STEP 6: Dashboard KPIs (Must Track)
📍 Path
Reports → Leads / Sales
Track:
-
Leads by Stage
-
Conversion % (Quotation → Won)
-
Lost Reason Report
-
Sales by Product Type
-
Export vs Domestic Leads
🧠 Recommended User Roles
| Role | Access |
|---|---|
| Sales Executive | Leads + Tasks |
| Sales Manager | All leads + Reports |
| Admin | Setup + Automation |
| Accounts | Closed-Won only |
✅ Final Result You’ll Get
✔ Clean sales pipeline
✔ Faster follow-ups
✔ Clear visibility on hot deals
✔ Better conversion tracking
✔ Ready for scale (India + Export)